A growing number of consumers are turning to health supplements as an alternative or an addition to conventional medicine. Today’s consumers are smart and understand the benefits of the ingredients found in health supplements for good health and wellbeing. While they are apprehensive of food, value brands that the credibility of manufacturing and prefer to offer products made under medical supervision.
As more priority to consumers out in his health, health supplements are fast becoming a popular choice.This focus is reflected in the rise of U.S. market growth dietary supplements currently estimated at a value of $ 24-25 billion. Despite prevailing doubts about the integrity of manufacturers of health supplements, the increased cost of raw materials and new regulations, the industry of health supplements is expected to rise by 4-6% in the coming year. In 2010 growth in the global industry products Nutraceuticals are expected to reach $ 187 billion.
According to NMI 2007 Health and Wellness Trends Survey, the main categories for health supplements are weight loss, cardiovascular, digestion, arthritis, or alleviating joint pain, relief of seasonal allergy, the vision and eye health, and diabetes. “Customers believe in the industry. A recent study found that 34% of consumers looking to lose weight the first time a dietary supplement as its complement in the fight against obesity, “says Douglas S. Kalman, director of nutrition and applied clinical research Associates Miami and president of Nutrition Research and Complementary Care Dietetic Practice Group (NCC-DPG).
According to an annual survey by Ipsos-Public Affairs for the Council for Responsible Nutrition Use (CRN), Washington, DC “of consumers of dietary supplements has remained fairly steady in 2007, with 68% of U.S. adults say they take dietary supplements. “Consider these statistics from the Office of Dietary Supplements:
* 31.8% of Americans use dietary supplements children (18 and under).
* 47% of American men use dietary supplements.
* 57% of American women use dietary supplements.
The most common supplements are multivitamins and minerals (18.3%). A recent study by the NCAAM shows a list of why people use dietary supplements, the most common reasons are general health, arthritis, improves memory, to prevent osteoporosis, energy, recommended by the doctor, friend, family member or through the media, immune health, to prevent colds and influenza, and as sleep aids.Health most commonly purchased supplements are:
* 40 vitamins%
* 29% herbal and botanical products (ginkgo, echinacea, St. John’s wort, ginseng, garlic)
* 10% of sports nutrition
* 8% minerals
* 8% special supplements (melatonin, fish oil, amino acids, etc.)
(www.snac.ucla.edu)
The supplements used up by consumers in 2007, in order of frequency are multivitamins, calcium, vitamin C, fish oil, vitamin E, antioxidants, vitamin B / B complex 3s and omega. Survey (NMI). Why Health Supplements Gaining Credibility?
There are over 20,000 products on the market. Many consumers believe that supplements health can support their bodies to fight disease or improve health. Exactly why health supplements to gain credibility? One reason is that advances in science and technology. Most health supplement manufacturers use Credible strict manufacturing policies combined with a professional team of researchers who develop products based on the evidence based on scientific research.
Through trials and systematic reviews scientist to assess the health benefits and safety risks of health supplements. This has created confidence.An example is consumption of omega-3 acid supplementation acids. There is strong evidence from clinical trials and epidemiological studies indicating the consumption of omega-3 fatty acids as beneficial for people who are the risk of heart disease. The American Heart Association supports this: “Omega-3 fatty acids benefit the heart of healthy people and those at high risk of – or have – cardiovascular disease, “Consumer interest in health supplements is now reinforced by physicians and health professionals.
A report by health professionals CRN impact study noted that “more than three-quarters of U.S. physicians (79%) and nurses (82%) recommend dietary supplements to their patients. “dietary supplements as more support from clinical trials, there will be an increase in the number of recommendations health supplements by healthcare professionals to their patients.
Another factor driving future sales is the recent conclusion of the U.S. Best Practices Manufacturing (GMP) standards and requirements for the manufacture of dietary supplements, and new adverse event reporting (AER) law. “The compliance burden is really key to consumer confidence, “says Daniel Fabricant, vice president of scientific affairs, Natural Products Association (NPA) Washington, DC, health supplements are the future of preventive medicine. With the diagnosis of DNA increasingly common, and the role of nutrition to gain more secure against the underlying disease, the health supplement industry is ready to face the challenges of the healthcare industry in the future.
New Vitality is a health supplements company. It develops supplement products which are carefully formulated under the guidance of an elite panel comprised of renowned doctors, nutritionists, chemists and researchers. Whether you want a nutritional supplement, pet health supplement, a personal care product or a health care product, New Vitality is a one-stop shop for all needs.
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